Concept Zone — Where Ideas Take Shape
Every great design begins with a concept — and Concept Zone was created to be the space where those ideas come alive.
Design Equation crafted this brand identity for a design agency built on imagination, structure, and limitless creativity.
The logo, formed from interlocking arcs shaping the letter C, reflects connection, collaboration, and continuous growth — the very principles that define creative evolution. The clean geometric form represents logic, while the flowing symmetry captures artistic rhythm.
Rendered in a confident blue, the mark conveys trust, intelligence, and design precision — traits that resonate deeply with the brand’s ethos. The rounded typography complements the form, striking a perfect balance between professionalism and approachability.
For Design Equation, Concept Zone was more than a logo — it was the creation of a visual identity that celebrates the journey from an idea’s first spark to its final masterpiece.
